Digital Discovery 2031

A Vision for a More Curious, Creative, and Connected World

By The Changing Booth - Malmö, Sweden

Published: December 2025

A New Era of Exploration

Digital discovery is entering a transformational decade. For years, our experience of the internet has been shaped- and often limited - by algorithms, recommendation engines, and systems designed to keep us inside familiar loops.

These systems are powerful, but they rarely ask the most important questions:

What do you want to feel right now?
What kind of energy do you want to bring into your life today?
What would you love to explore if you didn’t feel constrained by location, labels, or expectations?

Digital Discovery 2031 is The Changing Booth’s long-term vision to shift how people discover experiences online.

Our goal is simple but ambitious:

To make discovery a universal practice - one that is mindset-driven, borderless, and available to everyone.

This page describes how we intend to evolve over the next six years, guided by a few core ideas:

Experiences should not depend on where you live.

You are more than your data, your past clicks, or your personality type.

Discovery can be gentle, playful, profound, or challenging - but it should always be chosen, not imposed.

Everything starts from this belief:

Discovery should be shaped by who you want to become, not who a system has decided you already are.

01. The Philosophy of Mindset-Based Discovery

For a long time, discovery - both online and offline - has been framed by:

Geography (“what’s near me”)
Demographics (“people like you also liked…”)
Past behavior (“because you watched…”)

These approaches can be convenient, but they tend to narrow the world. They point us toward more of the same and reinforce what is already known.

The Changing Booth exists to challenge that.

What is mindset-based discovery?

Instead of asking “Who are you?”, we start with:

How do you want to feel today?
Do you want to stretch your comfort zone, or seek softness and calm?
Are you craving connection, creativity, focus, or play?
Do you want to learn, to experiment, to rest, or to be delighted?

Mindset-based discovery is about exploring from your current state of mind and desired emotional landscape, rather than from a fixed identity.

It recognises that:

You can be different people on different days.
You are allowed to want new things.
Your curiosity is not a fixed attribute; it’s a dynamic, living process.

This philosophy sits at the core of Digital Discovery 2031.

02. Discovery Without Borders

Many discovery platforms are built around physical proximity:
“things to do near me,” “events in your city,” “local activities this weekend.”

Those can be valuable—but they are incomplete.

In a connected world, many of the richest experiences are not bound by geography. The Changing Booth intentionally focuses on discovering:

Virtual experiences
Online activities and games
Live-streamed and hybrid events
Online classes and workshops
Creative challenges and experiments
Virtual museum tours and cultural spaces
Immersive and interactive digital worlds

Whether you live in a major city or a small town, whether you travel often or rarely, your access to experiences should not depend on your postcode.

Our guiding principle here is:

If it can be experienced digitally, it can be discovered.

By 2031, we aim for The Changing Booth to be a trusted entry point into a wide universe of activities that can be accessed from anywhere with a connection - expanding what “things to do” really means.

03. Core Principles of
Digital Discovery 2031

Digital Discovery 2031 is anchored in five core principles. These principles shape our product decisions, partnerships, and the experiences we choose to highlight.

Futuristic oasis with vibrant plants, people exploring rocky terraces. Massive planets and clear sky create a surreal, adventurous mood.

1. Mindset Over Metrics

We prioritise how people feel and what they want to invite into their lives, rather than:

Demographics
Personality labels
Behavioural profiling
Data-driven assumptions

We design prompts and pathways that help people tune into:

their current emotional state
their available energy
their desired direction of growth

The question is never:

“what should someone like you do?”

It is always:

“given who you are today, what kind of experience might serve you right now?”

Person sits on a deck under a vivid galaxy sky. A computer screen shows similar cosmic imagery. A colorful keyboard in the foreground.

2. Borderless Access

We intentionally centre experiences that:

Can be joined from anywhere
Do not require living in a specific city or country
Are accessible to people with differing schedules, abilities, and resources

Where other platforms might focus first on local logistics, we focus first on possibility:

What can you try?
What can this unlock in you?
How might this help you see the world differently?

A vibrant living room with neon plants and butterflies, glowing jellyfish, and fish. A cityscape is visible through large windows.

3. Intentional Exploration

Digital discovery can be loud, fast, and overwhelming.

The Changing Booth takes a different path.

We emphasise:

Small, doable experiments (tiny steps toward something new)
Themed journeys (e.g., a week of curiosity, a month of courage)
Gentle prompts that invite reflection and exploration
Playful challenges that nudge people to try something different, on their own terms

We want discovery to feel like an invitation, not a demand.

Hands reach toward a screen showing a cyclist on a path by the sea at sunset. Words "WELLNESS" and "ADVENTURE" appear in hexagons.

4. Human-Led Discovery, Supported by Technology

We will use technology thoughtfully, but we do not believe algorithms should define people.

As we introduce AI-assisted features (planned in 2026 and beyond), they will:

Support mindset-based exploration
Offer suggestions as prompts, not prescriptions
Avoid opaque “black box” profiling
Respect user agency and choice

In other words:

AI can help expand your options, but it does not get to decide who you are.

Outdoor party with colorful confetti falling, vibrant balloons, and sunlight streaming. Tables and chairs are set on a wooden deck. Festive mood.

5. Accessibility & Inclusivity

Discovery should be as accessible as possible, across:

Financial realities
Time constraints
Physical and cognitive abilities
Energy levels
Emotional bandwidth

We recognise that not everyone wants high-intensity experiences. Sometimes the most powerful discoveries are quiet:

A reflective journaling ritual
A slow museum tour from your sofa
A gentle creative exercise
A low-pressure online workshop

Digital Discovery 2031 commits to curating a spectrum of experiences - from playful and bold to calm and restorative.

04. The 2031 Development Path

2025–2026

Strengthening the Discovery Core

Focus:

Expanding curated collections of digital experiences, virtual events, and online activities
Organising experiences into mindset-led pathways (e.g., “I want to feel creative,” “I want to feel grounded,” “I want to feel brave”)
Creating recurring categories and themes:
- Creativity
- Curiosity
- Connection
- Calm
- Bravery
- Joy
Launching monthly “Try New Things” journeys people can follow at their own pace
Adding more reflective prompts to help people integrate what they discover

OUTCOME:
A deeper, more intentional version of The Changing Booth’s current platform, with clearer navigation, stronger editorial curation, and mindset-led journeys.

2026–2027

AI-Assisted Mindset Guidance
(Optional, User-Controlled)

In this phase, we will introduce AI-assisted features in a carefully designed way.

Key principles:

Participation will be optional and clearly explained
No personality typing, demographic profiling, or hidden segmentation
No behavioural tracking beyond what users explicitly agree to share

AI will be used to:

Suggest experiences based on a user’s chosen mindset (“I want to feel playful today”)
Offer fresh ideas when someone feels stuck or uninspired
Generate adaptable “micro-journeys” (“3 small discoveries for a low-energy day”)
Help people gently branch into adjacent areas of curiosity

OUTCOME:

Technology as a supportive guide - widening the field of possibilities, not narrowing it.

2027–2029

Expanding the Universes of Discovery

During this period, we aim to grow both the depth and breadth of experiences available through The Changing Booth.

Developments include:

Experience Universes

Creative and artistic digital experiences
Interactive story-driven journeys
Collaborative challenges with other explorers
Global digital cultural events and festivals
A wider variety of virtual and hybrid experiences

Creator & Partner Ecosystem

We will invite the following to collaborate, experiment, and bring their experiences into The Changing Booth’s discovery ecosystem:

Online educators
Artists and makers
Cultural institutions and museums
Event organisers
Experience designers

OUTCOME:

A living universe of discoverable experiences that evolves with the internet and with human creativity.

2029–2031

Discovery as a Lifelong Practice

By 2031, we want discovery to be recognised as a valuable, ongoing practice - much like exercise, mindfulness, or learning.

Key directions:

Tools that help people weave discovery into daily or weekly life
Seasonal and annual “Discovery Cycles” people can return to
Cross-cultural digital experiences that connect people across borders
Deeper reflective support to help people make meaning from what they try
Shared spaces (digital, possibly hybrid) that celebrate curiosity and exploration

OUTCOME:

The Changing Booth becomes not just a place you visit when you’re bored, but a quiet companion in your ongoing relationship with change, growth, and possibility.